As part of an experiment called Life Swaps, Timberland is asking four creatives to swap lives for a weekend. Writer Sam Smith of London trades with designer Marc Morro of Barcelona; Milan's Claudia Zalla, a photographer, swaps with Berlin's Willy Iffland, a blogger.
As the campaign states: "We only live once, but it is possible to live a countless number of lives. And don't the protagonists of Life Swaps just know it."
Read more about Life Swaps, here.